Unit 6 Preview and Introduction


This unit will cover the following topics:

  • Non-legal considerations when naming a company
  • Legal requirements when naming a company
  • Fictitious name use



Selecting the name of a business is one of the most important decisions the entrepreneur will make early on. There are both non-legal and considerations to take into account. In this Unit I cover many of these and include a segment on Fictitious names as well.




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To the extent possible under law, Samantha Prince has waived all copyright and related or neighboring rights to Entrepreneurship Law: Company Creation, except where otherwise noted.